Dear fitness entrepreneur,

If you looked at my social media in 2016 you might think I was pretty successful…

I was publishing content regularly. Getting lots of views. Likes and comments kept pouring in...

And after some time I hit over 50 000 subscribers on YouTube by posting vlogs every day for a year...

I was told that this was the key to success…

But behind the scenes, I was about to go broke ...

I found myself trapped in the influencer hamster wheel burning out with daily vlogging and still...

Hardly anyone of those "Views, Likes, Comments" would want to become my coaching clients...

I fell into the guru trap of “just publish more content and people will naturally want to work with you”...

Which sounded great in theory but in the real world things I was struggling to figure out where my next client would come from.

I knew my content was good because of all the feedback.

But I didn’t know how to offer my audience something they actually needed and wanted...

And then the real questions started nagging at me ...

How could a random guy like Mario ever turn this into a real sustainable business?

How could Mario compete with the likes of Elliott Hulse and other fitness gurus with huge audiences?

At one point, I almost gave up and was thinking of getting a 9-5 job in IT to pay the bills.

Now... looking back at everything that happened, I'm glad I didn't quit and go back into IT.

Because I was absolutely wrong!

And 5 years later, I know why.

The truth is ...

I simply didn't have the right business skills and knowledge to achieve financial independence as a fitness entrepreneur ...

I spent my days going through fitness certifications. reading books about diet strategies, browsing PubMed looking at new studies on exercise and nutrition...

All of which made me an extremely knowledgeable coach and someone who can help people. But...

While I was doing that and being broke... the guys who were crushing it with their fitness businesses were learning something different...

They were getting good at marketing, sales, branding, hiring, and all other things related to being an entrepreneur.

While I knew that I could help people get life-changing results in fitness...

The truth is, I had no idea how to run a proper business.

I didn't know where to start or what to offer to help my followers so they see the value without seeming like a sellout.

Should I publish ebooks, meal plans, training programs, sell supplements, or video courses?

I was constantly jumping from one idea to the next, weighing the pros and cons... not really sure what to do or how to do it...

All while I was barely making ends meet...

I was comparing myself to other fitness influencers all the time…

It was crushing my creativity and creating an enormous amount of stress every day.

I even quit YouTube for a few months because I couldn't handle the stress.

I kept creating some content from time to time hoping that someone would reach out...

Maybe someone would ask if I do coaching...

They almost never did…

Those that reached out were usually just asking for more free tips...

I was pouring my heart and soul into replying to those messages...

But none of the conversations would lead to them becoming a client.

At best, I would get a short reply saying "thanks" and in some cases, no reply at all.

I knew I was doing the right thing by helping people and giving value...

But I was confused about how to turn helping people into something that makes financial sense.

Later I would actually find out that I was doing the right thing but in the wrong way.

Deep down, I knew I had no idea about running a real business. I was still treating fitness as a hobby.

Some people were even asking in the comment section, "how do you make a living?"

They didn't know what I had to offer.

They couldn't see the value of having me as their coach and I was clueless and too afraid to communicate it.

Every guru I consulted with kept pushing me to publish ebooks, courses, supplements... and even start a t-shirt line.

All of these options paralyzed me.

There was no clear path to success...

Business coaches wanted to turn me into a sleazy Internet Marketer ...

Sales trainers wanted me to become a high-pressure closer …

Info product gurus wanted me to create a one-size-fits-all ebook and sell it as a magic pill solution for everyone… (and we all know there's no such thing as one-size-fits-all)

All of which was not my character. I simply could not relate to what they were telling me to do.

I wanted to help people in an honest way. Not trick them into buying a random product that won't serve them ...

I didn’t like this at all…

And I know I’m not the only one …

Every month passionate and hard working fitness coaches are messaging me ...

They want to know how I was able to build one of the best fitness coaching businesses in the world ...

How did I get clients I love working with...

And how was I able to build an audience that raves about my content …

It even got to the point where people started to copy my website ...

Only to miserably fail because this didn’t know what’s going on “under the hood” …

Because after 5 years of painful trial and error, going deep into the rabbit hole of business ...

I finally discovered a working business model...

This allowed me to turn my fitness from a hobby to becoming a real entrepreneur.

A model that's simple but also effective.

A model that attracts ideal coaching clients and clearly communicates the value I can bring to their lives...

A model that allows me to get those clients life-changing results so they happily refer their friends to work with me.

And most importantly, a business model that would allow me to be myself ...

So I can do what I love without becoming a sleazy internet marketer.

When I recently spoke at a science-based fitness conference in the Netherlands it really dawned on me how many other fitness coaches are in the position I once was...

My presentation was about running a fitness business and how to clearly communicate to attracting the right client...

The audience was a room of 150 fitness coaches ...

I saw personal trainers, nutritionists, fitness bloggers, and influencers ...

All of them invested significant time and resources to be at that seminar...

They were eager to learn more strategies for building muscle, losing body fat, recovery... they wanted to be even better coaches but one thing was missing...

They were amazing coaches, the best of the best... but they were struggling to make a real living from their passion for fitness...

They had invested hundreds of hours in learning the latest exercise and nutrition science...

They love creating valuable content …

They love helping people...

But they didn't have effective systems that would allow them to consistently attract ideal clients and enroll those clients into a life-changing coaching program...

If they only had a proven business model...

They wouldn't have to worry about where the next client is going to come from…

They could be financially free doing what they love...

And they would be able to create a real lasting fitness business that changes lives ...

That's when it really dawned on me ...

And I knew I had to do something to change this.

I couldn't just stand by and let fitness coaches who dedicated their lives to getting better at helping their clients lose the battle against internet marketers disguised as fitness gurus.

To this day, I meet dozens of fitness coaches every month who have big followings on their blogs and social media while struggling to run a real fitness business...

The thing that took me 3 years to figure out.

The exact system I’ve implemented myself and have also taught to my private business clients.

3-Tier Fitness Business System

1 - Publish the right type of content that your audience loves and enjoys but also that attracts your ideal clients who want to take the next step and know the value of working with a coach

2 - Position yourself as an authentic authority who can help clients achieve their fitness goals and be able to clearly communicate what makes you different from everyone else out there

3 - No more randomness. You need fully systematize how you publish content, how you speak to your audience, and how you deliver results with your programs...

All of these 3 factors need to be aligned to build a successful fitness business.

A business that not only grows an audience of true fans but also predictably attracts new ideal clients every month.

A business that allows you to live a great lifestyle, earning 6-figures per year while doing what you love and without stressing about finances.

The 3-tier model is simple but it not easy to implement.

It will take patience and the willingness to step outside of your comfort zone... the same as with any other goal worth having.

Why do I know about these different phases?

I went through this whole journey.

These are the exact stages I took to turn fitness from a hobby to a successful business.

And looking at my business mentoring clients, I see these elements all the time.

The ones who are successful all have the same characteristics:

• They are hard working people who are turned off by all the scammy internet marketing advice. They feel it’s incredibly inauthentic.
• They have a burning desire to serve. They want nothing more than providing their clients with the best service possible.
• They love their friends and family and want to support them financially in every way they can.
• They are able to focus for longer periods of time just on one goal.
• Meaning and purpose are important values in their lives.
• They want to build a business that works long term and avoid shiny object syndrome.
• An investment in mentors and peers was an important decision in lives. This was also their safest bet to achieve their goals.
• They value clear and concise blueprints and execution plans. This allows them to build a system to enroll at least 3 new high-value clients into their premium coaching program.
• Learning and growing are some of their core values.
• Although it was challenging they had their biggest breakthroughs by willing to go outside of their comfort zone.
• Consistent habits are the cornerstones that allowed them to learn new skills.

If this sounds like you we’ve developed a special Fitness Entrepreneur Program that will allow you to build a thriving fitness business, enroll 3-6 new clients into your high-value program and consistently add 10k+ to your income every month.

What is our Fitness Entrepreneur Mentoring Program?

You will receive weekly end-to-end concise execution blueprints in video form. These will give you the exact tasks you need to help you build a high-value coaching program.

You will be able to build a brand that people love. We will also give the tools to enroll at least three high-value clients each month. If you implement this system will get you to 10k+ revenue within six months.

The curriculum works for everyone. Whether you have a following on social media, an email list or an audience of blog readers. This program is also designed to help beginners with no audience.

The duration of the program is 12 weeks. As a part of the mentoring program, you will receive two weekly live implementation and Q&A calls. On these calls, we will help you implement our system, break down all of your assets, and give you specific customized feedback.

You will be part of an exclusive group of successful fitness entrepreneurs, learn from those entrepreneurs, and leverage their knowledge to build your fitness business.

We designed this mentoring program to give you all the right tools, accountability, and support to finally build the business that will change your life.

You will also get access to our proprietary review system. This will allow you to submit your course exercises. Upon submission, you will get feedback in video form within 48 hours.

However, this mentoring program is not for everyone.

Here's who we don't want to work with:

• If you don't have the skills and knowledge to deliver life-changing results for their clients
• If you're looking for a quick fix
• Not for those who're chasing the "passive income" dream
• Not for those who claim to treat or cure medical issues
• Not for someone who has a fixed mindset and doesn’t want to get out of their comfort zone
• If you're not coachable, we can't help you
• If you're not passionate about fitness and helping people you should not read any further we will not help you!

We only work with people who have a burning desire to help their clients achieve the best results possible.

If you want to help people while making a good living you might have had a similar story ...

You’ve probably discovered a strong interest in health and fitness.

Maybe you also like to spend hours listening to podcasts, reading books, and watching videos about the latest exercise or nutrition science...

Maybe you’ve also had this insatiable desire to learn more and better at fitness and health ...

For a very long time, I wanted to turn this passion and knowledge into a real business but I didn't know how …

I wanted to build a fitness business that would allow me to live a good life. I wanted to support myself and my family. My dream was to be free financially. Helping other people get amazing results doing what I love was my biggest dream.

If you’ve followed me for a while, you’ve probably seen my YouTube videos ...

Maybe you’ve been in one of my groups or seen my ads on Facebook.

Right now, I can make a good living from helping my awesome coaching clients reach their fitness goals ....

I don't have to worry about paying the bills anymore ...

In fact, I considered myself financially free.

I feel very grateful to be able to do what I love and make a good living off of it.

Right now, you have a decision to make...

You have two paths in front of you...

So I’d urge you to imagine yourself six months from now …

The first path leads you back to where you are now…

You will walk a long way in circles wondering: “When… when… when am I going to get somewhere?”

Will you be in the exact position you are now wondering how you can turn your skills and your passion into a profitable fitness business ...

The second path leads you to something else …

Something new, something exciting, which will consistently push you outside your comfort zone …

Because the second path is unlike anything else you have ever experienced before.

If you choose this path you can wake up to an inbox full potential clients who booked a consultation with you and you get to decide whether you want to take them on as clients...

You have a growing audience of fans that love your content …

You will have harnessed the ability to consistently enroll 3-6 clients every month and add 10k+ each month to your income ...

Or will everything stay the same …

The only question left is:

"Which path are you going to take today?"

If you want to build a thriving fitness business, enroll 3-6 new clients into your high-value program and consistently add 10k+ to your income every month then we are offering you a free brainstorming call.

On this call, we will help you to create the exact blueprint tailored to where you are right now whether you have an audience or whether you want to build one.

Fill out the application below to get started.